Executive-level summaries and granular breakdowns eliminate the need to leverage multiple tools.
Differentiate between one-time listeners and repeat listeners to analyze effectiveness of promo efforts on other podcasts.
Surface your most critical data points through customizable column filters, including attribution methods (last touch, equal credit).
Our tools provide breakout statistics on listeners who stick with your podcast vs those who lose interest.
Custom reports offer direct analysis of your promotional efforts on other podcasts.
Easily create promo campaigns, set flights, and customize attribution methods for complete control.
Track and report in real-time: Add dynamic or baked-in ads, monitor delivery with airchecks, and adjust flights for precise measurement.
With ListenLinks, quickly generate unique, trackable podcast player links to measure engagement and conversions for easier tracking and optimization.
Detailed impression and reach metrics
Gain visibility into impressions, reach, unique listeners, and repeat listeners, allowing advertisers to see exactly how audiences were engaged and reached across different podcasts.
Repeat listener analysis
With repeat listener metrics, advertisers can analyze listener loyalty and frequency of engagement, helping to optimize retargeting strategies and measure brand impact over time.
Customizable reporting
Leverage custom reporting formats and multiple integration methodologies (e.g, pixel-based, server-to-server), allowing advertisers to align tracking with specific KPI guidelines and optimize campaign spend.
Integrated landing pages and link management
ListenLinks simplifies setup by integrating landing page creation and link management into one seamless process. See how easy it is to transition from SmartLinks.
This is just the tip of the iceberg! Magellan AI offers a broad range of in-depth tools to take control of your podcast advertising. Let us custom-tailor a demo for you and your team.
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